Elected Officials From All Around The Tri-Cities Region Will Meet Next Month To Work Together To Plan How To Best Combine Their Efforts To Market The Region And Attract New Jobs And Visitors. Months Ago, A Publicly Funded Study Settled On “Appalachian Highlands” As The Brand For Marketing Our Area. Sullivan County Mayor Richard Venable Says He Hopes The Work That Comes From This Upcoming Work Session Will Send A Unified Message To Nashville.