Virginia’s Tourism Industry Generated $26 Billion In Visitor Spending Across All Communities In 2018, A 4.4% Increase Over 2017. Gov. Ralph Northam Said The Tourism Industry Also Provided $1.8 Billion In State And Local Revenue In 2018. That’s An Increase Of 2.9% Compared To The Previous Year. The Travel Industry Is The Fifth-Largest Employer In Virginia.