Food City’s School Bucks Challenge Is Kicking Off Today And Runs Through May 7th. The Grocery Chain Has Pledged $800,000 In Contributions For Local Schools. For Every One-Dollar You Spend Using Your Food City Valu Card, You’ll Receive One Point. You Need To Link Your Valu Card To Your Preferred School. Food City Has Awarded Over $22 Million In Much Needed Educational Equipment And Tools To More Than A Thousand Participating Area Schools.