Brightridge Broadband Is Headed To Court Over A Similar Name Being Used By A New York City-Based Company. Apollo Global Management Recently Purchased Former Century Link-Lumen Technologies Assets In 20 States Including Tennessee. Apollo Assumed The Corporate Name “Brightspeed”. Brightridge Broadband States Former Centurylink Customers In Northeast Tennessee Have Already Reached Out To Brightridge, Confused By The New Name. Brightridge CEO Jeff Dykes Reportedly Said Filing A Lawsuit Is Not A Step They Take Lightly.